On a long enough timeline, the survival rate for everyone drops to zero. –Narrator, Fight Club
No matter how compelling your product or service is, no matter how great the terms you are proposing, no matter how appealing you are as a promoter or sales person, given enough time, your deal will fall apart.
It won’t be your fault. In the last two quarters, I have heard the following from CEOs at various software startups.
“Our deal champion left the company.” “The budget shrank, so we’re off the table now.” “The buyer missed its numbers. Everything’s on hold.” “That company fell off the list because it … Continue reading